Consumer Data Insights Shopping Habits
Consumer Data Insights Shopping Habits provides information on the channels and payment methods consumers have used to purchase goods and services. Identify individuals who have made purchases online and offline catalogs, and the type of payment card used.
Benefits
- Create look-a-like and spend-a-like profiles to target new customers
- Better understand existing customers for improved cross-sell and up-sell
- Supplement your loyalty program data and gain greater insight to a customer’s interests
Features
- Includes payment details for Visa, AMEX, Discover, and MasterCard
- Identifies individuals enrolled in a monthly club from online or offline catalogs
- Can be combined with Consumer Purchases data for purchase categories
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Specifications
Coverage
United States
Release schedule
Monthly, Quarterly
Unite of sale
Per matched record or as a custom data extract